I am a fan of Gwyneth and subscribe to her GOOP email - newsletter from her www.goop.com site.
The cost for the GOOP clean cleanse is $425 for a 21 day program so it's considerably more than Isagenix. Also, I didn't see a money back guarantee like Isagenix has.
Although "cleansing" is an ancient tradition, most people haven't heard of it so the fact that she promotes it on her GOOP site helps educate people. Also, Gwyneth believes in clean eating and she is dedicated to her workout regime so I admire her for that. She always looks amazing and part of that is what radiates from the inside!
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